Have something to say before you send an email (or Why Free Sucks)

I got an email today from a national organization that I am a member of. The email basically said “We’re working on something that’s going to affect you. We’ll let you know more when we’re ready.” (The actual sentence was “We look forward to sharing more information about this exciting project in the near future and the ways you may be able to join in the fun!”)

They weren’t asking me to do anything. There was no tangible information being conveyed.

There was really no reason to send the email. If there was an electronic equivalent of postage, so there would have been a cost associated with this – it wouldn’t have been sent.

Everybody likes free (or at least they think they do). There is a cost to things, even if the price is free. (I wish Thomas Sowell could be required reading for everyone. Here’s a short version of his thoughts on prices. If you like that – read his book Basic Economics.) Free things are abused because the cost isn’t paid by the person using it.